Pyramid Saimira Theatres Limited (PSTL), Asia’s fastest growing multinational entertainment company recently acquired the worldwide rights of Halla Bol, a Rajkumar Santhoshi film starring Ajay Devgan, Pankaj Kapoor, Vidya Balan and other leading personalities of Bollywood. Produced by Samee Siddiqui and India News, Halla Bol is loaded with all the essential ingredients of an epic blockbuster. And is an edge-of-the-seat entertainer with a practical social message - ideal for all age groups!
With PSTL acquiring the movie rights, Halla Bol is expected to fare much better, since PSTL is known for its innovative distribution techniques down south. It’s their first foray into Bollywood and their urge to excel is even more. When asked why Pyramid Saimira picked Halla Bol, Mr.K.S.Srinivasan, its Director said, “Halla Bol is a commercial film but, with an excellent social conscious message. We in Pyramid Saimira believe in showcasing high quality films under our banner. This is our first major film foray into Hindi film and we are indeed proud that this is our first presentation in Hindi.”
Spread across India, Malaysia, Singapore and USA, Pyramid Saimira Group is one of Asia’s largest entertainment groups with business interests in Film Production, TV Content Production, Theatres (exhibition), Food & Beverages and more. Its mammoth network includes 703 screens with 4,34,975 seats in 4 locations spreading over 5 million sq. ft. It’s currently Asia’s largest theatre chain company and is poised to become the world’s largest theatre chain company soon. Its Production Division is producing concurrently more than six films and plans to produce 50 films in a year in all Indian languages! Its TV Content Division produces more than 16 hours of original programming per day, making it the largest TV content supplier in India. Soon, Pyramid Saimira Group will become a giant in the entire entertainment industry’s sphere and also one of the largest content agglomerates of international films in Asia / Pacific region.
PSTL has so far focused on Southern States and overseas expansion. After consolidating its presence in South India, Pyramid Saimira has now turned its attention on Mumbai, the commercial capital of India. It recently took over Liberty, a prestigious heritage theatre in Mumbai. And is planning to add another 30 screens in Mumbai by the end of this year.
Mr.P.S.Saminathan, the Managing Director of PSTL said, “Pyramid Saimira believes in not just Tier 1 cities but believes in giving quality infrastructure including world-class F&B outlets and best films across Tier 1, Tier 2 and Tier 3 cities. Pyramid Saimira also believes in quick ramp-up and shortly we will be a major force to reckon with in the Mumbai territory also.”
PSTL looks quite confident of Halla Bol, its first Hindi release. In fact everybody involved in the movie are pretty optimistic about the movie’s box office tenure. In a tête-à-tête, the movie director Rajkumar Santhoshi said, “It is time to stand up and fight for your rights. Raise your voice and bring the change…..Halla Bol.” Its leading man Ajay Devgan was quite enthusiastic too. He said, “Ab rasool aayenge duniya mein na ram aayenge, sirf insaan hi insaan ke kaam aayenge….Halla Bol”
So, all you movie buffs! Be prepared!
Because Pyramid Saimira’s Halla Bol is soon gonna attack you!
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